PING G Le3 Have A Local Morton Golf & Sacramento Tie
Taylor Morton was born with golf in his veins. His grandfather, a renowned golf course golf professional, had imbued the family with a passion for the game that was rivaled only by their dedication to innovation. His father, a golf retailer that followed his own father’s career at Haggin Oaks, passed on an encyclopedic understanding of the game and an insatiable curiosity for what makes great golf equipment. Taylor, the third-generation golf industry professional, harnessed these familial legacies and a personal affinity for engineering to make his own impact on the golf industry as a top-tier golf club engineer for PING Golf and one of his first projects is collaborating with the rest of the great PING team on the new women’s PING G Le3 women’s golf clubs.
In 2023, Taylor was part of the dynamic team that developed the groundbreaking PING G Le3 women’s golf clubs, a product line specifically designed to improve the games of amateur golfers worldwide.
The PING G Le 3 women’s golf clubs represented the cutting edge of golf technology, leveraging the latest advancements in materials science and manufacturing techniques. Taylor’s expertise was critical in their development. His understanding of the game, combined with his strong background in mechanical engineering, allowed him to push the boundaries of what was possible in golf club design. He spent countless hours in PING’s research and development lab, meticulously refining the design of the clubs. The PING G Le3 had to be both forgiving and accurate, helping to mitigate mis-hits while still providing golfers with the feedback they needed to improve.
Taylor wasn’t just designing a product; he was crafting an experience, a tool that could change a golfer’s game, and ultimately, their relationship with the sport. He frequently spent long days at the test facility, examining each prototype with a painstakingly careful eye, taking swings himself, and working with amateur and professional golfers alike to get their feedback.
Under Taylor’s watchful eye with the rest of the engineering team, the PING G Le3 line was fine-tuned to perfection. The clubs featured a lower center of gravity to increase launch and reduce spin, a thinner face for faster ball speeds, and a larger, more forgiving head to boost confidence at address. Notably, the clubs also incorporated advanced materials like high-strength maraging steel, contributing to their optimized performance.
The PING G Le3 women’s golf clubs have just hit the market and have proven to be a runaway success. Golfers have praised the clubs for their balance of power, precision, and forgiveness. But for Taylor, the most gratifying feedback was knowing that he had made a tangible impact on the game he loved.
His grandfather had shaped the golf industry and PGA Pros, his father had shaped golf retail, and now, Taylor has shaped the equipment that will enable golfers to reach new heights. In the PING G Le3, Taylor Morton’s legacy in the golf industry has been truly cast. The new ping G Le3 women’s golf clubs will be available at the Haggin Oaks Golf Super Shop and Morton Golf Sales on July 27th.
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